The Mane Mission behind My Mane Story

MANE MISSION

To change the narrative, one curl at a time.

Providing you with curl safe products, specially created with your mane at heart, that you can trust.

Creating a platform to empower women and their natural crowns, by helping you embrace, nurture, protect and grow healthy afro hair.

To be the representation we need for ourselves, one that the younger generation will be proud of, be able to learn from and understand we are Queens and do not need external validation.

MANE STORY

I created My Mane to be a platform and brand that I once needed growing up as a young black woman in a westernised world, where the definition of 'beauty' didn't resemble the image I saw in the mirror, in particular, the natural crown of coils and curls I was blessed with.

Little did I know the damage the lack of representation in the mainstream media, magazines or actresses in my favourite movies or childhood TV programmes, had on my growing insecurities and lack of self-love towards my curly hair. In combination with the lack of knowledge and understanding to care for my natural hair type and a conditioned mindset into the idea of westernised beauty. Knowing there are others just like me, sharing the same feelings of insecurity, I instantly knew that this needed to change! A passion became a goal, which became a plan, and My Mane was born!

I strive to create a community to empower you and your crown and also provide you with some fantastic products catered especially for your curls, kinks and coils!

To be the representation we need for ourselves, one that the younger generation will be proud of, be able to learn from and understand we are Queens and do not need external validation.